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10/30/2026
The DNA Kits Behind Viral Celebrity Family Reveals Are 65% Off Right Now: Shop Ancestry.com Deals Here
From Oct. 30 to Nov. 19, Ancestry.com is offering 30% off gift memberships and 65% off DNA kits.
By Sophie Dunne
Sophie Dunne
E-Commerce Writer
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Ancestry
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What if your family history had a plot twist worthy of reality TV? In recent years, DNA testing has surged in popularity, fueled by genealogy shows like Finding Your Roots and celebrity revelations, such as Justin Bieber discovering a distant family connection to Avril Lavigne and Lance Bass learning that Britney Spears is his sixth cousin. Add to that the countless TikToks featuring people uncovering jaw-dropping truths about their genetic makeup, and it’s easy to see why you might have a serious case of FOMO for this pop-culture craze.
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For holiday shoppers ready to explore their own origins, or give someone else the chance to discover theirs, Ancestry is offering a limited-time deal through Nov. 19. Shoppers can get 65% off AncestryDNA kits and 30% off gift memberships, a significant markdown from their usual prices, and just in time for the holiday season.
Ancestry
DNA Kits
AncestryDNA Kits
Save 65%
The standard AncestryDNA Kit includes an origins report covering more than 4,800 places worldwide, potential genetic relative matches and insights into 93 African ethnic groups.
For shoppers looking to go further, the AncestryDNA + World Explorer Membership Kit combines DNA testing with a family history subscription and access to historical records. The AncestryDNA + All Access Membership Kit adds a three-month subscription and allows up to four additional accounts, with access to Newspapers.com articles and Fold3 military records, a feature utilized by Lance Bass to learn about his paternal grandfather’s WWII service.
Note that AncestryDNA results explore ancestry and relatives, while Ancestry’s optional Traits kit examines characteristics associated with DNA, including certain performance, personality, and physical traits.
Ancestry
Gift Memberships
Ancestry Gift Memberships
Save 30%
Ancestry’s U.S. Discovery membership helps recipients investigate American family history through records spanning all 50 states, with six- and 12-month options.
A World Explorer membership expands the search to U.S. and international records from more than 80 countries. Moreover, All Access membership includes Ancestry’s records alongside military archives on Fold3 and newspaper content on Newspapers.com. Gift memberships are prepaid, do not automatically renew and can be delivered by email on a date selected by the purchaser, making them a flexible option for holiday gifting.
Difference Between AncestryDNA and an Ancestry Membership
AncestryDNA helps you explore your genetic heritage through ethnicity estimates, DNA matches and potential ancestral migration paths. It offers insights into where your ancestors may have lived and helps you connect with relatives who share your DNA.
An Ancestry membership focuses on family history research, allowing you to build a family tree, search historical records, explore public family trees and uncover details about your ancestors’ lives through hints and interactive timelines.
Set Up Your Ancestry DNA Kit in a Few Simple Steps
After ordering a kit, customers register it online, provide a saliva sample using the included collection tube and mail it to the lab in the prepaid return package. Ancestry says results typically arrive within six weeks of the lab receiving the sample and customers receive an email when their results are ready to explore online.
Customers Can Manage Their Privacy With Ancestry
Sharing genetic information is a personal decision, but according to Ancestry’s privacy statement, customers can choose whether to participate in research, control visibility to DNA matches, download their DNA data and request deletion of test results. Customers can also request destruction of their physical saliva sample. Ancestry also states that it does not share genetic information with third-party marketers, insurers or employers.
About Ancestry
Founded in 1983, Ancestry is a family history company that combines DNA testing with historical research tools. According to its 2025 impact report, the company had 29 million AncestryDNA customers, more than 3.8 million subscribers, 145 million family trees and over 71 billion historical records from 88 countries at the end of 2025. Beyond exploring genetic origins, customers can research census documents, immigration records, military archives and newspapers to build family trees and investigate their ancestors’ lives. Its services connect personal discoveries with the wider historical record.
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