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9/14/2026

Smells Like Tween Spirit: This ‘Twilight’ Air Freshener Fills Your Room With Rugged & Romantic Vibes

Drift's new Twilight-inspired scent is available as a room diffuser or car air freshener and available to purchase online now.

By Tim Chan

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So what does Twilight smell like? According to Drift, the perfect way to capture the hit movie franchise is through a blend of “plum butter,” florals, vanilla and woods, which work to give off a fresh, fruity and earthy scent. The mood board for the Twilight fragrance had the “misty Pacific Northwest, the meadow, thunderstorm baseball” and “a little bit of forbidden romance,” per the brand.

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The new scent is available as an air freshener (or “scent diffuser”) which plugs into the wall and releases a steady flow of fragrance that wafts into the room.

You can control how strong you want the smell to be by choosing from three intensity levels. Drift says one air refresher refill can keep a room fresh for up to 30 days.

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You can also get the Twilight scent in a car air freshener, which affixes to your visor (with the included visor clip).

Choose from the “stone” colorway seen above or get a wooden car diffuser here. Each diffuser holds a scent block that can be refilled every 30 days (or until the scent dies out).

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You can also get this mini air freshener, which attaches onto your car vent via an included clip.

The square-shaped unit is made with a metal-tone finish with a fragrance that also lasts up to 30 days, per the brand.

Drift says the formula for its Twilight fragrance is vegan-friendly, pet-friendly and wasn’t tested on animals. There are also no parabens, phthalates, formaldehyde, mineral oils or petroleum.

The new home and car fragrance collaboration comes on the heels of the 20th anniversary of Stephanie Meyer’s first Twilight novel, which was released in 2005.

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A special 20th anniversary box set was released last year to commemorate the occasion, with all five books in the series.

Of course the books were later developed into the Twilight movie franchise, which became an instant box office sensation. The films also spawned many successful soundtracks, including Twilight: Original Motion Picture Soundtrack, which debuted at No. 1 on the Billboard 200 and went on to spend 20 weeks in the Top 10.

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Smells Like Tween Spirit: This ‘Twilight’ Air Freshener Fills Your Room With Rugged & Romantic Vibes

Tim Chan

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Twilight x Drift Home Scent Diffuser

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Twilight x Drift Car Air Freshener

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