3/26/2024

Kacey Musgraves Launches a Charming ‘Deeper Well’ Charm Shop on Etsy

"There's something magical about every little charm telling its own unique tale," she says of the Charmed by Kacey collection.

By Rylee Johnston

Rylee Johnston

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Kacey Musgraves and Etsy

Kacey Musgraves Courtesy of Etsy

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Kacey Musgraves is proving she’s more of a giver than a taker by surprising fans with a limited-edition collection of handmade charms inspired by her new album Deeper Well. The “Sway” singer teamed up with Etsy to launch the exclusive store Charmed by Kacey, which includes a mix of ceramic charms with graphics inspired by songs from the album.

Only a limited amount of charms were made and are already selling out, which means if you’re looking for gifts for music lovers or want to expand your Musgraves merch collection, you’ll want to add these to your cart fast.

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Similar to the “Cardinal” singer’s Boy Smells collaboration, Etsy’s jewelry collection was designed in partnership with the Grammy winner and Emilia Ceramicas (a superfan and Etsy seller) to provide an interactive layer to her album through bringing to life songs and references to the folksy album that you can wear with your Western apparel or to the singer’s tour (which you can still score tickets to through Ticketmaster, StubHub, Vivid Seats and Seat Geek).

There’s even a shoppable mood board featuring clothing and accessories that embody the vibes of the album as a whole.

Check below to shop the charm collection or view everything that’s available here.

model wearing blue saturn charm

Kacey Musgraves Saturn Charm

Buy Now on etsy $60+

Inspired by the lyrics “my Saturn has returned” this planet charm uses a ceramic material with a Saturn planet design that you can pair with a gold necklace chain or just receive the charm. It’s also available to pair with multiple charms if you want to bundle your order.

pink heart charm

Kacey Musgraves Folky Heart Charm

Buy Now on etsy $60+

Wear your heart on your chest with this whimsical charm that’s both handcrafted and trendy. The heart charm can be shipped by itself or you can have it put on a silver or gold bracelet or necklace charm.

model wearing full charm set

Kacey Musgraves Complete Charm Set

Buy Now on etsy $267.75+

Collect all the Musgraves-inspired charms with this bundled set that includes all five charms. You’ll receive the heart pattern, Saturn design, cardinal artwork, star pattern and even a Musgraves-shaped charm.

model wearing green and white star charm

Kacey Musgraves Deeper Well Star Charm

Buy Now on etsy $60+

For a look that embodies Deeper Well the singer released this star charm featuring a green and white geometric pattern you can dress up or down. You can add it to a chain you already own or have it come with its own chain.

charm in the shape of kacey musgraves

Kacey Musgraves “Kacey” Charm

Buy Now on etsy $75+

Take the country star with you in the form of this “Kacey” charm that was created to look like the musician. It comes hand painted with details reminiscent of the outfit Musgraves wears in her album photos.

The “Golden Hour” singer was excited to launch the shop as she felt the jewelry collection unlocked her own nostalgia.

“I’ve been a charm collector for a long time, adding charms to my own bracelet to mark special milestones or memories,” she said in a press statement. “There’s something magical about every little charm telling its own unique tale, and when worn together, weaving this deeply personal story.”

If you can’t get enough merch, Amazon also has a selection of apparel from the artist’s official store you can stock up on below.

green sweatshirt with "kacey Musgraves" across front

Kacey Musgraves My Saturn Has Returned Sweatshirt

Buy Now On Amazon $60

Get cozy without sacrificing style in this pullover sweatshirt that features the singer’s name across the front and the lyrics “my Saturn has returned” printed on the back. It even comes in green or cream to pick from.

white t-shirt with deeper well album cover

Deeper Well Album Tee

Buy Now On Amazon $35

Not only can you listen to her album on repeat, but this album T-shirt allows you to show off her music through your outfit. It features a white background to make the album cover pop while the lightweight, cotton material aims to keep you comfortable all day long.

For more product recommendations, check out our roundups of the best gifts for singers, female musician memoirs and music books.

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